Last week, Way to Grow teamed up with Mayor Betsy Hodges and TPT to launch and promote the City’s “Talking is Teaching: Talk, Read, Sing” campaign. The Talking is Teaching campaign is the first initiative to come out of the Mayor’s Cradle to K cabinet, formed in 2014.
Carolyn Smallwood, Executive Director of Way to Grow and chair of the Cradle to K cabinet explains, “The Talking is Teaching campaign is one of the cornerstone projects of Cradle to K. This campaign encourages the community to talk, read, and sing to our children with the goal of building up rich vocabularies.”
Nearly 60% of American children enter kindergarten unprepared. This sobering statistic stems from the fact that by 3 years of age, there is a 30 million word gap between children from the wealthiest and poorest families. This means building rich vocabularies is a vital first step in securing the futures of our young children. Cradle to K is reminding parents the importance of their role in closing the word gap by engaging in simple, everyday interactions with their children. Mayor Hodges notes, “Science has told us clearly that this simple step can help prepare our children for brighter futures.”
By reminding parents of the fact that these seemingly mundane activities are fostering learning and healthy brain development, we can narrow the disparities seen in early childhood literacy that often persist into grade school and beyond.